How to Get the Story That Connects, Serves, and Sells

hosted by: DR.JOE MOLETE

SPI 488: How to Get the Story That Connects, Serves, and Sells

Chapter 1

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Earlier this week on episode 487 I got to interview PJ of GoatMilkStuff.com, where they sell . . . you guessed it, stuff made with goat milk (mostly amazing soap). It’s a beautiful story about a family coming together, persevering, and creating a thriving business. It’ll be one for the ages for sure.

And it reminded me of something, an episode from way back, episode 122 with Shane and Jocelyn Sams. In fact, I’m going to share a clip from that episode today as well.

And in having my memory jogged, something crystallized for me around being an effective podcast host. We’re going to get into all of it today, so take a coffee (or tea, or water) break and let’s chat!

 

You’ll Learn

  • Why episode 487 jogged my memory and reminded me of another buzzworthy SPI episode
  • The infamous “lawnmower story” from episode 122
  • Why there’s so much to be learned from the Goat Milk Stuff story
  • Why storytelling is so critical to any business
  • A quick tip for encouraging storytelling as a podcast host

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